Welcome to the Apex
Are You Ready to Lead the Pack?
Do you want an investment that runs on more than spreadsheets? One where motorsports passion meets a fast-growing market? Your green flag is waving.
Apex Racing Lab‘s sim racing lounge is a scalable experience business positioned in one of entertainment’s fastest-growing segments. Sim racing draws enthusiasts, competitors, and curious first-timers, turning that demand into repeatable, high-margin revenue through memberships, hourly bookings, leagues, events, and corporate buyouts.
If you’re looking for a ground-floor opportunity to invest in a premium, defensible concept with multiple revenue streams and clear room to expand, before the pack catches up, let’s talk!
why
Partner with us
Invest in a market-leading racing destination.
Partner with Apex Racing Lab and join a family that’s passionate about bringing authentic, adrenaline-fueled motorsports experiences to every city in America.
Construction & Design Support
Sim Rig Setup & Maintenance
Business & Marketing Guidance
Tech & Back Office Systems
Staff Training Playbook
Meet the Visionary
John DiCostanzo
a racer at heart
Sim racing market = $15B by 2028
The sim racing industry is accelerating fast—set to grow by over $15 billion by 2028. Esports, streaming, and hit titles are fueling demand, while cities across the U.S. embrace motorsports culture. For millions of fans, sim racing is the entry point—and Apex Racing Lab is built to capture that momentum.
This is not an arcade
It’s a high-performance destination
Compared to other entertainment and motorsports-themed business opportunities, Apex Racing Lab is premium-priced for a reason—our tech, aesthetic, and customer experience set a new standard.
- Investment Fee: $50,000
- License Fee: 5%
- Marketing Fee: 1% national
- Start Up Costs: ~$450k-$850k (based on venue size)
Break-even: Avg. 9–15 months*
Compare that to other entertainment opportunities, and you’ll see: ARL brings more horsepower for your dollar.
*Disclaimer: The estimated break-even range of 9–15 months is based on internal projections and averages from select locations. This figure is not a guarantee of performance, profitability, or specific results. Actual results may vary based on a variety of factors, including but not limited to location, operating costs, management, market conditions, and customer demand. Prospective investors should conduct their own due diligence and consult with financial and legal advisors before making any investment decision.